The beauty of vintage

Lena | November 10, 2009 | 0 Comments

vintagetop143 In this over zealous consumerist society in which we live, fashion, and indeed everything, is produced and devoured at such a rapid rate. And in a ‘today’s news is tomorrow’s chip paper’ kind of way, fashion and technology move on so quick that we are all struggling to keep up. Designers, it seems, are scrabbling to keep up with today’s hungry demands and with so many people around Britain in debt to the max with store ‘credit cards’ or ‘loyalty cards’, as it’s so eloquently put, it’s easy to ask the question, at what consequence?

Mass produced tends to equal a compromise on quality and individuality. But with rock chic belts being tightened across the world it’s not hard to understand why we opt for the cheap’n cheerful option.

That’s the beauty of vintage.

It doesn’t have to cost a well groomed arm and a leg to look good in vintage. There are plenty of top notch vintage boutiques online and off selling quality vintage at affordable prices. Or better still, get yourself down to your local charity shop to find yourself a gem and do your bit for a good cause in the process. What could give you more satisfaction?

Vintage clothing comes from an era where things were made with more time and care. Vintage is ethical. We all know that children are being exploited at the expense of our thirst for the latest look, pumping out new clothes in a fashion frenzy and as cheaply as possible in the sweat shops of poorer countries. What’s more, our planet is being slowly killed by us humans relentlessly polluting it with chemicals and waste. So perhaps it’s time we replaced fashion frivolity with fashion responsibility and look to past clothing to enable us to look to a brightly coloured future.

But, with everyone getting in on the act, will it bring the demise of ‘vintage cool’? I say, not at all! It seems the more we integrate vintage into our current wardrobes, the more interesting and unique our outfits turn out. Ironically, the more we refashion the clothing from the past, the more creative we become.

So the message is simple then: buy vintage – look good – and save the world.

Check out Stella’s own vintage shop The Stellar Boutique . All images showing items available to buy now!