Pioneering American fashion design: Bonnie Cashin

Lena | May 13, 2010 | 0 Comments

Cashin was a pioneer. She introduced the concept of layering and favoured ease of movement over high-stylisation. She created the first canvas raincoat in 1952 and the jumpsuit in 1957. While innovative and effortless, her designs were also practical. The poncho came about after she cut a hole in the top of a blanket to stay warm while driving her convertible. The toggles that she added to handbags and coats were inspired by those on the soft roof of her beloved car.

Her first collection’s name, “We Live as We Please” reflects the easy femininity and blithe nature of her designs. She was inspired by the history of world clothing and her kimonos and tunics created new relaxed silhouettes for women in the Fifties and early Sixties.

Cashin’s signature look, loose-fitting and layered, continues to be seen on today’s catwalks. Next time you’re caught in a rainstorm in a stylish and practical raincoat, remember that it was Cashin’s conspicuous first.