BVS_Image1In a whirlwind of ever-changing fashion, classic ensembles are a must. A particular favourite, currently dominating most wardrobes, is the timeless floral print. And rest assured, it’s certainly not leaving anytime soon. Eleanor Hilton-Domm takes a look at  the vintage floral fashion which is so on trend at the moment.

This crazy burst of floral has taken over the high street and designers have embraced the print trend for 2009 with individualism. That said, despite adapting the classic prints and clearly modernising flower shapes (Dries Van Noten’s A/W RTW graphic approach is admirable), it is clear that traditional techniques stand out from the crowd. True classics never die and iconic prints have made, and continue to make, history.

Liberty Art Fabrics, of Liberty London, have produced effortless chic through quintessential floral design since 1878 and still, to this day, remain as popular as ever. Cath Kidston kick-started her career by selling vintage fabrics, wallpapers and kooky furniture in a small, perfectly stylised London store. She later went on to design her own distinctive, influential, quirky prints – primarily floral- that really are in a realm of their own.

BVS_Image2However, it’s the darker side of floral this Fall. Flowers usually illustrate the summer (naturally this will never change and is set to impact SS 2010 as well) but for 2009, the Winter Blues have blossomed and this season it’s all about big, exciting, blatant floral designs.

Interestingly, muted Autumnal colour palettes amongst delicate knits and lacy accessories radiate vintage chic. Striking vintage floral prints are appearing on tights, blazers and pussy-bow blouses so there’s absolutely no need to banish the summer treasures for next year. Winter need not be gloomy.


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